To successfully move quality lead generation through the sales funnel and get customers to convert, there’s just one thing to consider. Focus 70-80% of your marketing…
We don’t know of any company that likes to put out email marketing campaigns and not expect them to prosper. However, this exact tragedy happens every time a business foregoes…
So, what’s changed when it comes to email marketing? To put it frankly, we’d have to say, a lot! Potential buyers and online visitors today prefer to consume content that solves problems rather than reading salesy letters…
Digital ads continue to trump TV ads by leveling the playing field for small businesses to compete in the market. 2018 revenues for online ads passed the $100 billion mark for…
Studies say that over 8 in 10 online visitors will opt-in with a lead magnet if they’re clear on what they’re signing up for. But this only applies to magnets that are effective at…
Studies show that 85% of B2B marketers claim that lead generation is their highest marketing goal. Yet, the goal of any company website is to attract and convert visitors into…
March retail websites received 14.34 billion visits globally, which was up from January’s 12.81 billion visits. Online surfers are evolving daily; so, it’s the perfect…
Research shows that roughly 4% of people who visit your site are actually ready to purchase something. So, how do we reach the other 96%? You must collect…
When businesses play the digital marketing game long enough, they eventually come to know firsthand how quickly times change. Online visitors today are keener, more demanding…
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